The pundit, popularly known as The Don, claims the refusal of the organisers of the Vodafone Ghana Music Awards (VGMA) to nominate the artiste for this year's awards, has been haunting the controversial dancehall singer.
Prince Tsegah, who is the host of ‘You Say Watin’ on Hitz FM, made the assertion during a discussion on The Red Carpet Show on Joy Prime, an entertainment review show hosted by Ibrahim Ben-Bako (IB).
Shatta Wale during his performance at the Adonko Aseda Bash held at the Baba Yara Stadium in Kumasi recently took a swipe at Charterhouse.
Using obscene language, the 2014 VGMA Artiste of the Year called the event outfit cheats and urged the hundreds of patrons of the events to ignore Charterhouse whenever they organise any event in Kumasi.
His allegations were hinged on his belief that rapper Medikal was robbed of awards in the 2017 edition of the Ghana Music Awards.
Since 2013, Shatta Wale, the self-acclaimed ‘Dancehall King’ has been at loggerheads with Charterhouse.
He, later in 2013, apologised and was accepted in the awards which saw him win the Artiste of the Year in 2014.
The relationship between Charterhouse and Shatta Wale since then has gone from bad to worse with the latter being exempt from the awards.
Prince Tsegah said he is “of the view that Shatta Wale's exclusion from the VGMA is psychologically tormenting him...”
“Anytime you (Shatta Wale) reach out to thousands of people, you want to run a brand down that means in your mind, that brand is always there, it's the nightmare of Shatta Wale,” the pundit added.
The Don warned that, Shatta Wale’s continuous use of vulgar words will reduce his chances of being signed as a corporate brand.
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